How to Check Plagiarism and Deal with Content Scrappers

Scrappers are in the business of plagiarising your original contents and passing them off as their copyright or original content. What will you call this very act of plagiarism? Naïve! At least, I will not. All these scrappers are plagiarists who ride high by stealing your unique content and portion of your traffic.

Sometimes, it takes years of research and experience to come up with a piece of original content. However, for scrappers, it is a matter of seconds to bring their fingers in action to perform two major function – Ctrl+C and Ctrl+P.


This is so abusive, deceptive and manipulative!

Even Google admits that 25% to 30% of the total web content is duplicate content. The biggest irony of this fact is that Google does not penalise duplicate content unless until it is excessive.

Did I raise your eye brows?

Matt Cutts, former head of the web spam team at Google, explains how Google clusters duplicate content together and show the most relevant search result.

Does it mean that you should allow content theft? Or is there any way of checking plagiarism and discouraging plagiarists? Of course, there are ways to check plagiarism and deal with content scrapers.

You do not have to lose hope if someone copies your original piece of content. You have to be abreast with the tools to keep a check on plagiarism. Also, there are ways to discourage plagiarists by reporting plagiarism to right channels.

What is plagiarism?

Let’s understand what is plagiarism before we go in the technicalities.

Plagiarism is an act of stealing and representing somebody’s original content, creation and thoughts as their original work. It may include information from website, books, songs, videos, emails, interview, etc.

But, many times, we often get confused plagiarism with content repurposing and content syndication. But in reality, they are not.

There are many big websites which do content syndication such as Huffington Post.

Content Syndication is not Plagiarism

Above example of content syndication fits perfectly in the good books of Google. There is no way Google treats it an act of plagiarism.

Also, you can very well repurpose your website content on various other platforms such as with some minor changes to your original content.

How to check plagiarism?

There is no way to stop people from plagiarising your content. But before you even think of impending plagiarism, it is imperative to know how to check plagiarism.

One of the easiest ways of checking plagiarism is by taking a chunk of sentences or titles from your website and putting in Google search in double quotes.

double quote check in Google for plagiarism

If you see different sites quoting same text then probably there is a chance of plagiarism. But this technique might be flawed if someone has not copied the whole web page but half of it.

In short, you need online plagiarism checker tool to perform a comprehensive check on a web page.

There are several free as well as premium online plagiarism checker tool, but some of my favourites are Copyscape and Plagium.


Copyscape is one of the most popular or I could say best free online plagiarism checker tool. It is fast and gives you result blazing fast. You just have to include any specific web page URL in the search bar.

CopyScape - Online Plagiarism Check Tool

Copyscape is a freemium tool to check plagiarism. So, if you want to perform a batch search for several web pages in one go, then you may have to shed some bucks. You can check plagiarism for maximum 10,000 URL in one go in Copyscape premium account.

CopyScape - Online Plagiarism Check Freemium Tool

However, if you are someone whose web pages number is below 100-200, then free version of Copyscape could be the ideal plagiarism checker tool.

You can also download banner from Copyscape and embed on your website to warn plagiarists and defend your website’s content.

Copyscape banner will warn plagiarists


Plagium is almost similar to Copyscape. Even this plagiarism checker tool has free as well as a paid version. You can perform single URL as well as batch search.

There is also an option to check plagiarism of an electronic file such as pdf, etc. over the internet. This functionality comes in handy if you want to check plagiarism of your eBook on the internet.

Plagium - Free Plagiarism checker tool

How to file a DMCA complaint or approach content scrapper for the takedown?

Till now, we have seen how to check plagiarism. But what to do after you have found out websites that are copying your content? You can either ignore them or go after them even if you see a bleak chance of your original content getting outranked.

Contact content scraper

You can communicate with the website owner via their contact form or email. But they may or may not respond to your notice. If you are not able to find resolution by this method, then you can reach out to their domain registrant or hosting provider.

File DMCA complaint with domain registrar or hosting provider

There are many free websites to check WHOIS information of any particular site. You may get details regarding domain registrar or hosting.

check whois to file DMCA complain

All domain registrant and hosting providers abide by the DMCA (Digital Millennium Copyright Act) and follow stringent copyright terms and conditions. For example, you can write DMCA complaint email to if the hosting provider is Siteground.

File DMCA complaint with Google, Bing & Yahoo for de-indexing plagiarised content

Alternatively, you can also file DMCA complaint with major search providers like Google, Bing and Yahoo. This will help you to take down the plagiarised or copied content from the search results.

Take the help of DMCA takedown

If you want to target plagiarism with full arsenal then why not take the professional help of DMCA itself to scare plagiarists. If you want to do it yourself via DMCA toolkit, then the cost would be $10/month. Also, they have fully qualified professionals to do a full-service takedown, but it may go heavy on your budget as the cost is $199 for one complete website.

DMCA Take down to scare plagiarists

Other ways of fighting plagiarism

Embed DMCA badge on your website to scare plagiarists

You can also signup free on DMCA and add their badge on your website to warn content scrappers. However, DMCA badge will not guarantee no-plagiarism but at least can jolt away any potential plagiarist.

DMCA Badge

Install WebSub/PubSubHubbub

WebSub/PubSubHubbub is a WordPress plugin available free of cost. This is a pinging tool which tells any trusted source like Google that your website is the source of any particular article.

Even Matt Cutts suggests installing PubSubHubbub for helping Google not to index duplicate content before original content.



Plagiarism happens all the time, but it is up to us to be alert. We should not allow others to reap the benefits of our original work.

Do you know any other plagiarism checker tool to check plagiarism? Have you ever encountered a situation where your contents were copied?

Share this article on different social media platforms is definitely no plagiarism. Just kidding!


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